January Hashtags for Social Media – Over 140 Hashtags for 2023

If you’re looking for some of the most popular January hashtags for social media – or need help creating content for your social media channels– we’ve got you covered. 

From trending and popular hashtags to easy-to-rank hashtags, we’ve got everything you need to get your content found and grow your following on social media.

january social media post ideas blog image (6)

With the month of New Year’s resolutions right around the corner, it’s time to start thinking about which hashtags to use on your social media calendar.

To help you out, we’ve compiled a list of over 140 hashtags for the January holidays and events that you can use on Instagram, Twitter, Facebook, and more.

From festive and popular Instagram hashtags like #HappyNewYear and #NewYearGoals to more weather-related ones like #WinterSeason, there’s a hashtag for every occasion in January.

So whether you’re posting about your New Year’s resolutions or sharing a winter promotion, be sure to use one (or more) of these hashtags to get your status updates seen by more people.

Or, if you’re running a promotion or contest, you can use hashtags like #contest or #giveaway to increase engagement.

Hashtags are an outstanding way to increase the visibility and reach of your social media posts. 

You can use up to 30 hashtags in your Instagram posts, but research from Track Maven suggests 9 hashtags is the magic number for Instagram.

On Facebook and Twitter, I recommend you use 1 – 2 hashtags, and on LinkedIn use 3 – 5 hashtags.

Important Social Media Marketing Tips:

When compiling your list of hashtags for Instagram, be careful not to use only the most popular hashtags.

Hashtags with millions of posts are highly competitive and the chances of your content being seen are much smaller.

That’s why I’ve curated a list of popular hashtags that range from 15,000 to 1 million posts or more.

Use a variety of these hashtags in your posts for maximum results.

January Hashtags

  • #2023goals
  • #2023resolutions
  • #blizzard 
  • #bluemonday
  • #brrrr
  • #bubblebathday
  • #chinesenewyear
  • #chinesenewyear2023
  • #chocolatecakeday
  • #cleanoffyourdeskday
  • #cny 
  • #cny2023
  • #cold 
  • #dailyhabits 
  • #dressupyourpetday
  • #frosty 
  • #funatworkday
  • #gettoknowyourcustomersday
  • #happychinesenewyear
  • #happyjanuary
  • #happylunarnewyear
  • #happynewyear
  • #happynewyear2023
  • #healthandwellness
  • #healthgoals 
  • #healthy
  • #healthyhabits
  • #healthylifestyle
  • #hellojanuary
  • #holocaustremembranceday
  • #houseplantappreciationday
  • #humantraffickingawarenessday
  • #Ihaveadream 
  • #itscoldoutside
  • #january
  • #january2023
  • #januaryblues 
  • #januarychallenge
  • #januarydays
  • #januarygoals
  • #januarylove
  • #januarymood
  • #januaryphotochallenge
  • #januarytoremember
  • #januaryvibes
  • #kissagingerday
  • #legoday
  • #letitsnow
  • #lovewinter
  • #lunarnewyear 
  • #lunarnewyear2023
  • #martinlutherking
  • #martinlutherkingday
  • #martinlutherkingjr
  • #mlk
  • #mlkday
  • #mlkday2023
  • #mlkjr
  • #motivation 
  • #nationalbagelday
  • #nationalbloodymaryday
  • #nationalcomplimentday
  • #nationalcroissantday
  • #nationalcuddleupday
  • #nationalgreenjuiceday
  • #nationalhandwritingday
  • #nationalhatday
  • #nationalhotchocolateday
  • #nationalhuggingday
  • #nationalketoday
  • #nationalmilkday
  • #nationalpeanutbutterday
  • #nationalpieday
  • #nationalpopcornday
  • #nationalpuzzleday
  • #nationalspaghettiday
  • #nationalspousesday
  • #newyear2023
  • #newyeargoals 
  • #newyearmood
  • #newyearnewgoals 
  • #newyearnewme 
  • #newyearnewstart
  • #newyearnewyou
  • #newyearresolutions 
  • #newyearsday
  • #newyearsresolution
  • #newyearsresolutions 
  • #newyearvibes 
  • #resolutions
  • #snow
  • #snowday
  • #snowfall
  • #snowflake
  • #snowflakes
  • #snowfun
  • #snowing
  • #snowlife
  • #snowlove
  • #snowseason 
  • #snowvibes
  • #snowy
  • #welcomejanuary
  • #wellnessgoals 
  • #winniethepoohday
  • #winter
  • #winter 
  • #winter2023
  • #winter23
  • #winterfun
  • #winterglow 
  • #winterishere
  • #winterlover
  • #winterseason 
  • #wintertime
  • #wintervibes
  • #winterwonderland
  • #worldintrovertday
  • #yearoftherabbit  
  • #yearoftherabbit2023

Daily Social Media Hashtags

When compiling your list of hashtags to use for a status update, also remember to incorporate daily hashtags.

Daily hashtags are very popular, and they’re meant to be used on specific days of the week. 

I recommend using 1 – 2 daily hashtags in addition to your monthly, event, or promotion-specific hashtags.

Below are some of the most popular daily hashtags to use on social media.

For a complete list of daily hashtags, read: 210 Daily Hashtags for Social Media.

SUNDAY

  • #SundayFunday
  • #HappySunday
  • #WeekendVibes

MONDAY

  • #MondayMotivation
  • #MondayQuotes
  • #MondayMantra

TUESDAY

  • #TuesdayMotivation
  • #TuesdayThoughts
  • #TacoTuesday

WEDNESDAY

  • #WednesdayMotivation
  • #WednesdayMorning
  • #HappyHumpDay

THURSDAY

  • #ThursdayQuotes
  • #ThursdayMotivation
  • #ThrowbackThursday

FRIDAY

  • #TGIF
  • #HappyFriday
  • #FlashbackFriday

SATURDAY

  • #HappySaturday
  • #SaturdayNight
  • #SmallBusinessSaturday

January Social Media Holidays Hashtags

Did you know there are over 180 different holidays to celebrate on social media in January?

The holidays range from major holidays like New Year’s Day and Martin Luther King Jr. Day to special observances like World Day of Peace and International Holocaust Remembrance Day and random holidays like National Hat Day, Cut Your Energy Costs Day, International Day of Acceptance, and National Rubber Ducky Day.

To help you sort through the massive list, I’ve compiled a smaller list of the more popular holidays for social media.

The hashtags for these fun holidays all have at least 4,000 posts, and many have over one million posts.

happy new year

Hashtags for Social Media Holidays

DAILY HOLIDAY HASHTAGS

  • January 1: National Bloody Mary Day – #nationalbloodymaryday
  • January 1: New Year’s Day – #newyearsday
  • January 2: World Introvert Day – #worldintrovertday
  • January 4: National Spaghetti Day – #nationalspaghettiday
  • January 4: National Trivia Day – #nationaltriviaday
  • January 5: National Bird Day – #nationalbirdday
  • January 5: National Keto Day – #nationalketoday
national keto day
  • January 6: National Cuddle Up Day – #nationalcuddleupday
  • January 8: National Bubble Bath Day – #bubblebathday
  • January 10: National Houseplant Appreciation Day – #houseplantappreciationday
  • January 11: National Human Trafficking Awareness Day – #humantraffickingawarenessday
  • January 11: National Milk Day – #nationalmilkday
  • January 12: International Kiss A Ginger Day – #kissagingerday
  • January 13: National Clean Off Your Desk Day – #cleanoffyourdeskday
  • January 14: National Dress Up Your Pet Day – #dressupyourpetday
  • January 15: National Bagel Day – #nationalbagelday
  • January 15: National Hat Day – #nationalhatday
  • January 16: Blue Monday – #bluemonday
  • January 16: Martin Luther King Jr. Day – #mlkday
martin luther king jr we must accept finite disappointment
  • January 18: National Winnie The Pooh Day – #winniethepoohday
  • January 19: Get to Know Your Customers Day – #gettoknowyourcustomersday
  • January 19: National Popcorn Day – #nationalpopcornday
  • January 21: National Hugging Day – #nationalhuggingday
  • January 22: Lunar New Year – #lunarnewyear
  • January 23: National Handwriting Day – #nationalhandwritingday
  • January 23: National Pie Day – #nationalpieday
  • January 24: National Compliment Day – #nationalcomplimentday
  • January 24: National Peanut Butter Day – #nationalpeanutbutterday
  • January 26: National Green Juice Day – #nationalgreenjuiceday
  • January 26: National Spouses Day – #nationalspousesday
happy national spouse day
  • January 27: International Holocaust Remembrance Day – #holocaustremembranceday
  • January 27: National Chocolate Cake Day – #chocolatecakeday
  • January 28: International Lego Day – #legoday
  • January 28: National Have Fun At Work Day – #funatworkday
  • January 29: National Puzzle Day – #nationalpuzzleday
  • January 30: National Croissant Day – #nationalcroissantday
  • January 31: National Hot Chocolate Day – #nationalhotchocolateday
  • January 31: Inspire Your Heart With Art Day – #inspireyourheartwithartday
hot coco

For the complete list of all 185+ holidays to celebrate in January (along with hashtags) read: January Holidays for Social Media.

January Social Media Post Ideas

Business owners and marketers face two big issues with social media marketing – lack of time and lack of content. 

Lucky for you, I solve both of those issues in my blog post: January Social Media Post Ideas.

You’ll discover what to post to social media during the month of January.

Plus, you’ll learn about an incredible resource that will make social media marketing so effortless it will become your favorite productivity hack. 

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Curated Social Media Hashtag Lists

Unfortunately, curating a list of relevant and popular hashtags for each post takes a lot of time and creative energy – something most business owners and marketers have in short supply. 

Inside the Social Media Content Club you’ll find curated hashtag lists for every month of the year.  

Watch the 2-minute video below to learn how the Social Media Content Club makes your hashtag research effortless! 

Created specifically to turn your phone or desktop into your own social media manager, the Social Media Content Club delivers scroll-stopping, link-clicking, copy-and-post content Every. Single. Day.

It’s the minutes-a-day way to make genuine connections, boost engagement, and grow your business, all from a copy-and-paste on your phone.

content club gif

Small business owners and marketers are talking:

  • “The Social Media Content Club was the best decision we ever made.”
  • “Two months of posts done in about an hour with NO STRESS!”
  • “Our sales have increased by over 50% since we began using this platform.”
  • “No more agonizing blank vapid stares at my phone wondering what to do for social media today.”

Give the Social Media Content Club a try and watch your engagement and business skyrocket.


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By Angie Gensler

Angie Gensler is passionate about teaching entrepreneurs how to grow their business using social media and digital marketing...without the hustle and overwhelm. Angie believes building a business should be fun – not an exhausting whirlwind of sleepless nights and unlimited cups of coffee. Instead, Angie teaches entrepreneurs how to build a business and life they love at their speed, on their time, with their rules.

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