46 Holidays Perfect for Small Business Owners to Celebrate on Social Media
Do you manage the social media channels for your business or the company you work for?
If so, you know how difficult it can be to find fresh new content to post on social media every single day.
In fact, the biggest complaint I hear from busy entrepreneurs struggling to grow their business on social media is, “I don’t know what to post on social media!”
If you’ve ever found yourself saying the same thing, then you’ve come to the right place.
In this article, you’re going to learn:
- Why holidays make great social media posts
- How to plan for holidays on social media
- Tips for maximizing your reach and engagement with holiday posts
- 46 holidays your business needs to celebrate in 2019
I also have a free cheat sheet you can download with 50 awesome ideas of what to post on social media.
Enter your information in the form below to get your free copy of the cheat sheet.
Why Holidays Make Great Social Media Posts
When I managed the social media channels for the $150 million business I worked for, I rejoiced when a holiday came around.
Holidays were the easiest content for me to create and the holiday posts always received more “likes” than any other posts.
Not many people will “like” a post about a company news release or an industry article, but nearly everyone who sees a post wishing everyone a Happy New Year will give it a “like.”
For a business owner or marketer, holidays are a gift that not only increases your social media engagement, but they’re easy posts to create that fill your followers with positive emotions.
To help you out, I’ve compiled a list of 46 holidays all businesses should celebrate on social media in 2019.
Who This List of 2019 Holidays Is For…
First, I want to assure you that the list below of 46 holidays to celebrate on social media is not a bunch of obscure days like National Pirate Day.
The list consists of common holidays that make sense for most businesses in the United States to celebrate.
If your business is outside of the United States, many of the holidays on the list below will still apply and to find additional Holidays specific to your country, a quick Google search will do the trick.
The list is ideal for small business owners and large corporations alike.
Whether you’re a solo-entrepreneur marketing directly to consumers or a corporate marketer trying to reach CEOs, the holidays on this list will work for your business.
How to Customize the List of Holidays for Your Business
Keep in mind that no matter the type of your business, some of the 46 holidays on the list will not apply to you.
Additionally, there are special holidays not on the list that will apply to your business and you won’t want to miss them.
For example, if your family owns a small pumpkin farm, you would want to celebrate National Pumpkin Day on October 26, 2019.
Or, if you’re the marketing manager for a hospital or a health clinic it would be a huge mistake to ignore Nurses’ Week in May.
To discover unique days relevant to your business, be sure to check out NationalDayCalendar.com.
National Day Calendar is a complete archive of all daily, weekly, and monthly observances.
Before I get to the list, I want to share some extremely important social media marketing tips that will significantly improve your results.
How to Plan for Holidays on Social Media
The biggest mistake business owners make with social media marketing is to not plan their content in advance.
Without a plan, social media quickly gets neglected and your channel either goes days without a post or you end up posting the same type of content day after day.
If you’ve done social media marketing for longer than a hot minute, you know exactly what I mean!
So how do you avoid this fate and create a plan not only for holidays but for all of your content?
Simple. You use a content calendar!
I created my first content calendar about five years ago when I was completely overwhelmed by managing the social media channels for the company I worked for.
One day, I decided to create a content calendar full of post ideas to prompt me on what to post every day.
The results of that calendar were nothing short of miraculous!
I was no longer overwhelmed with trying to come up with new content to post.
That alone was well worth the calendar, but I also noticed some pretty incredible results on my social media channels over the next few weeks.
Because I was posting consistently, and my content was relevant, unique, and varied, the engagement rate on my posts shot through the roof and our follower count exploded.
My company thought I was a total rock-star and all I did was use a content calendar!
If you’re not using a content calendar to manage your social media marketing, you can grab mine here.
The 2019 Social Media Content Calendar includes 365 days of social media post ideas, including all 46 holidays in the list below.
Plus, the calendar is editable so you can customize it to fit your unique business needs.
How to Maximize Your Reach and Engagement
When you post about a holiday on social media, it’s an outstanding opportunity to reach a larger audience.
When you use the appropriate hashtag for the holiday, your post can be discovered by more people!
To help you maximize your reach when making a post about a holiday…
I’ve included the relevant hashtag for each holiday in the list below.
In addition to using hashtags, you also want to make sure your holiday posts include an image.
According to data collected by BuzzSumo, posts with an image receive 2.3 times more engagement than posts without an image.
Add an image to your post and *BOOM*… double the comments, likes, and shares.
How simple is that?
Ok…maybe it isn’t as simple as it sounds. Designing images consumes a lot of time and resources.
So what’s a busy entrepreneur to do? You have a million balls in the air!
Of all the tasks that demand your attention every single day, designing professional-quality images for your social media posts is NOT high on your priority list.
Let’s be honest, that’s just not the best use of your time or energy.
So how in the world do you ever make time to grow your social media following?
That, my friend, is every entrepreneur’s dilemma!
How do you grow your business on social media WITHOUT sacrificing the growth of your business?
The solution is actually easier than you think.
You can use professionally-designed social media image templates.
They are the perfect solution for busy entrepreneurs and marketers who can’t afford to hire a professional designer.
To help you out, I’ve created 150 Social Media Image Templates that include:
- All 46 holidays in the list below
- 52 questions designed to get more comments
- 52 inspiring quotes designed to get more “likes”
All 150 templates are ready to post as-is or you can customize them to include your own logo and website and many can be customized with your own fonts, colors, and style!
The templates are optimized for Instagram but they also work well on Facebook, Twitter, and LinkedIn.
When deciding if this is a good investment for your business, you need to factor how long it would take you to design 150 images from scratch.
Shoot, even if you just created images for the 46 holidays listed below you’re looking at hours upon hours of your time that should be spent elsewhere.
As a fellow entrepreneur and marketer, I know your time is extremely valuable and extremely limited.
So breath a sigh of relief, check another task off of your to-list and click here to buy the image templates.
Now that I’ve shared those crucial social media marketing tips to help you increase your results…
It’s time to get to the list of holidays to celebrate in 2019.
46 Holidays to Celebrate on Social Media in 2019
January 2019 Holidays
January 1 – New Year’s Day #NewYearsDay
January 17 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
January 21 – Martin Luther King, Jr. Day #MLKDay
February 2019 Holidays
February 2 – Groundhog Day #GroundhogDay
February 3 – Super Bowl Sunday #SuperBowl
February 14 – Valentine’s Day #ValentinesDay
February 18 – President’s Day #PresidentsDay
March 2019 Holidays
March 8 – International Women’s Day #InternationalWomensDay
March 9 – Daylight Savings Tomorrow (Promote the day before as a reminder) #DaylightSavings
March 17 – St. Patrick’s Day #StPatricksDay
March 20 – First Day of Spring #FirstDayofSpring
April 2019 Holidays
April 1 – April Fools’ Day #AprilFools
April 18 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
April 21 – Easter #HappyEaster
April 22 – Earth Day #EarthDay
May 2019 Holidays
May 5 – Cinco de Mayo #CincoDeMayo
May 12 – Mother’s Day #MothersDay
May 27 – Memorial Day #MemorialDay
June 2019 Holidays
June 8 – National Best Friends Day #BestFriendsDay
June 16 – Father’s Day #FathersDay
June 21 – First Day of Summer #SummerSolstice
June 30 – Social Media Day #SMDay
July 2019 Holidays
July 4 – Independence Day #4thOfJuly
July 18 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
August 2019 Holidays
August 4 – National Friendship Day #FriendshipDay
August 15 – National Relaxation Day #NationalRelaxationDay
September 2019 Holidays
September 2 – Labor Day #LaborDay
September 8 – National Grandparents Day #NationalGrandparentsDay
September 23 – First Day of Fall #FirstDayOfFall
September 29 – National Coffee Day #NationalCoffeeDay
October 2019 Holidays
October 14 – Columbus Day #ColumbusDay
October 17 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
October 31 – Halloween #Halloween
November 2019 Holidays
November 2 – Daylight Savings Tomorrow (Promote the day before as a reminder) #DaylightSavings
November 11 – Veterans Day #VeteransDay
November 28 – Thanksgiving Day #Thanksgiving
November 29 – Black Friday #BlackFriday
November 30 – Small Business Saturday #ShopSmall
December 2019 Holidays
December 2 – Cyber Monday #CyberMonday
December 3 – Giving Tuesday #GivingTuesday
December 22 – First Day of Winter #WinterSolstice
December 22 – Hanukkah Begins #Hanukkah
December 24 – Christmas Eve #ChristmasEve
December 25 – Christmas Day #Christmas
December 30 – Hanukkah Ends #Hanukkah
December 31 – New Year’s Eve #NYE
Make Social Media Marketing Easy
Remember, to get results from your social media marketing efforts, you need to:
- Strategically plan your content (using a content calendar).
- Be consistent (post quality content every single day).
- Add eye-catching images to your posts.
As a busy entrepreneur myself, I know how overwhelming social media marketing can feel.
Which is why my goal is to not only to help you grow your business but to also save you time and stress.
Based on the feedback I’ve received from my customers, I know without a doubt that my content calendar and image templates are making a difference!
In fact, here are the exact words from some of my customers:
- “Took a major weight off my plate”
- “Really streamlined the process for me”
- “Found the support that I needed”
- “Has really paid off for me!”
- “Game changer”
- “Made a HUGE difference!”
- “Sparks ideas”
Imagine what it would feel like to find the support you need.
Or think of how freeing it will feel when you have a streamlined process that takes a major weight off of your plate.
But don’t take my word for it.
Click here to read through all of the positive customer testimonials.
Then grab your copy of the calendar and add-on the image templates, and breath a huge sigh of relief that you finally found the support you need!